Hyundai Mobis develops ‘Children’s Traffic Safety App’ utilizing cutting-edge technology

Hongdae elementary school students are experiencing a traffic safety education application developed by Hyundai Mobis using gaze recognition technology. Provided by Hyundai Mobis

Hyundai Mobis announced on the 11th that it has developed an application (app) for traffic safety education, ‘The Way to School’ by utilizing cutting-edge technology applied to automobiles.

The app is designed to ensure that children accurately perceive dangerous situations in a virtual traffic environment. This is possible with ‘gaze recognition’ technology. It is a method of analyzing pupils’ eye movements through the front camera mounted on a smartphone or tablet.

Hyundai Mobis developed an app inspired by the ‘driver monitoring system’ that recognizes the driver’s pupil and tracks the driver’s eyes, and recognizes the driver’s condition in real time through the eyes, nose, and mouth.

‘Road to School’ provides a total of four types of content (new downtown, old town, rural area, factory street) so that children from various regions can participate in traffic safety education. In addition, the actual school environment was reproduced as a video to enhance the immersion of education.

Hyundai Mobis plans to provide customized traffic safety information for children by analyzing big data collected from this app. By analyzing the situation of careless recognition through gaze recognition and the percentage of correct answers to the traffic safety quiz, it is planned to derive weak points for causing traffic accidents by region, school, and grade, and deliver traffic safety information to the desired school.

Since 2010, Hyundai Mobis has been distributing 100,000 transparent umbrellas every year to ensure visibility in the rain.

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